Adidas Dubai attempted to capture the historic moment when the football star lifted the Cup, by creating a beautiful video as a tribute aptly 'framing' it. Lionel Messi, often touted as the 'Greatest Of All Time', was crowned the Fifa World Cup champion with his Argentinian team on Sunday, December 18. The brand created a spectacular graphic displaying the image within the Dubai Frame. This created an illusion of the the photograph being framed near Dubai's roads.
Netizens were taken aback by this brilliantly hyper-realistic image, with the video going viral. The reel posted by the brand received over 74,000 likes in less than two days.
Argentina won the penalty shootout 4-2 to claim their third World Cup trophy, 36 years after winning their last. Argentina extended their record for the most penalty shoot-out victories in Fifa World Cup tournaments by a team (6).